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Álvaro Soler EL CAMINO
Exclusive listening session in the cinema, the cinema bar, and the Library Kitchen.
For an exclusive listening session ahead of his album release, EL CAMINO Álvaro Soler teamed up with Sony Music and Dolby Atmos to create a multi-layered event format at AchtBerlin.
The evening combined content production, an immersive listening experience, and interactive brand activation into a holistic event.
The event kicked off with podcast recordings in the Library Kitchen, which served as a quiet, focused space for conversations and production.
At the same time, the cinema bar and Courtyard 2 were transformed into interactive stations, each interpreting a song from the album.
The event then moved to the cinema, where the album was presented during an exclusive listening session. The integrated Dolby Atmos sound system provided a musical experience that captured the full depth of the album. A Q&A session made the day a truly special experience for everyone in attendance.
The event demonstrates how music, space, and technology can be combined into a cohesive experience—from production to direct engagement with the audience.
Click here for the event recap.
Further information
Find out more about the background and the special features that set AchtBerlin apart from other venues.
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Send an event inquiry
We would be happy to get in touch with you personally.
„AchtBerlin is a truly special place for me – beautiful, with a wonderful atmosphere and a team that is simply a pleasure to work with. Our artists and guests are delighted every single time and feel completely at home there.“
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